Zarbon action figure made by Bandai, from the Dragon Ball franchise An action figure is a posable character figurine, made of plastic or other materials, and often based upon a movie, comic book, video game, or television program. These action figures are usually marketed towards boys. Redressable action figures are sometimes referred to as action dolls [1] as a distinction from those which have all or most of their clothes molded on. Action figures are particularly popular with boys because they represent traditional masculine traits and are closely associated with the public sphere which is represented by items such as tools, transportation, garages,machines, and military equipment [2].